Customer support

Support should begin with clarity, not confusion

Let Seathu AI help first. If the issue needs more attention, support paths can guide customers to the right next step.

Support principle

AI should handle common questions first. Live support should step in when something is urgent, account-specific, or unresolved.

First action

Start with Seathu AI

Use AI first for product questions, order flow guidance, account help, and general platform support.

Support areas
1

Order help and customer assistance

2

Account access and sign-in issues

3

Product questions and storefront usage

4

Escalation path for unresolved issues

Placeholder escalation model

If AI does not resolve the issue

This area can later connect to customer support contacts, country-based routing, response hours, and urgent escalation details managed from admin.